Streaming Case Study

The Sleeping, "I Feel Like I'm Becoming a Ghost." 

Discover how The Sleeping raised $40,000 in just one week after an 11-year hiatus through smart audience engagement and data-driven marketing. This case study explores the strategies behind their success, including leveraging Spotify’s Marquee and Discovery Mode, creating unique fan experiences, and advertising on social platforms. Learn the top tips for building an authentic audience and avoiding common marketing pitfalls.